Posted by: ccclib | May 28, 2010

Britannica’s Social Media

Encyclopaedia Britannica is establishing a presence in social media.

They now have a Facebook page and a Twitter account.  The streams contain some fascinating information.

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Responses

  1. Britannica always seems to be playing catch up. From a dominant position in the encyclopedia market it let Wikipedia overtake it in size and credibility. It then allowed limited editing of its articles. Now it is finally establishing a presence in social media. Over the next few years we will see the continued demise of Britannica as it becomes ever less relevant in an open source,-dominated environment.


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